New Delhi [India], April 6 (ANI/SRV Media): Neuromarketing is a process that includes the direct use of brain imaging, brain scanning, and other brain activities measurement technology to measure a subject's response to specific products, packaging, advertising, and other marketing processes
Tokyo [Japan], March 26 (ANI): A study with first-time learners of Japanese has measured how brain activity changes after just a few months of studying a new language. The results show that acquiring a new language initially boosts brain activity, which then reduces as language skills improv
Cambridge [US], November 28 (ANI): Neuroscientists from the Massachusetts Institute of Technology have discovered the similarity between brain activities during isolation and the cravings people experience when hungry.
Mexico City [Mexico], July 11 (ANI): Researchers for the first time have identified brain-wide neural correlates of the transition from fear to anxiety. They tried to understand the brain's response to fear, and why, in some cases, it can lead to prolonged anxiety states like post-traumatic
Mexico City [Mexico], July 9 (ANI): A team of researchers has now tried to understand the brain's response to fear, and why, in some cases, it can lead to prolonged anxiety states like post-traumatic stress syndrome (PTSD).