PhonePe's merchant platform has achieved significant scale and engagement, with Daily Active Merchants (DAM) as a percentage of Monthly Active Merchants (MAM) reaching 60.77% as of September 2025, up from 44.18% in March 2023.
In the competitive landscape of Indian fintech, where "growth at any cost" was previously a dominant industry focus, PhonePe appears to be charting a distinct course: a strategic focus on sustainable profitability alongside growth.
Pincode, a subsidiary of PhonePe, today announced that moving forward it will focus exclusively on expanding its B2B Business Solutions for offline shops.
Pincode, a subsidiary of PhonePe, today announced that moving forward it will focus exclusively on expanding its B2B Business Solutions for offline shops.
Digital Gold, described by PhonePe CEO and co-founder Sameer Nigam as "physical gold sold digitally", is rapidly emerging as a preferred savings instrument for millions of Indians.
This feature, 'PhonePe Protect', according to the fintech firm, notifies users to avoid making payments to potentially suspicious numbers and displays a 'PhonePe Protect' alert, to users attempting such transactions.
Mumbai (Maharashtra) [India], October 18: The sixth edition of the world's largest annual fintech conference, the Global Fintech Fest 2025 (GFF 2025), was held in Mumbai October 7-9. More than 400 sessions where visionaries from India and over 100 countries shared their insights. Also instit