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"Don't Just Optimise for Clicks. Optimise for Feeling." - Nipun Taneja on
Updated : 7 months, 1 week ago IST
New Delhi [India], July 24: In a world dominated by dashboards and reports, the biggest marketing wins are often invisible - the pause before a skip, the half-second linger, the unspoken emotional cue that turns a swipe into a sale. While traditional ad tech chases conversions, Nipun Taneja
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The Future of Audience Engagement: Nipun Taneja's Vibe Marketing
Updated : 7 months, 1 week ago IST
New Delhi [India], July 24: Every marketer has felt it. That frustrating moment when a campaign starts flatlining, dashboards overflow with lagging data, and decisions feel like guesswork despite endless reports. We're drowning in information but starving for insight.
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Nipun Taneja Shares Top 5 Performance Marketing Strategies to Unlock Explo
Updated : 8 months ago IST
New Delhi [India], July 17: The rules of performance marketing have changed. What once worked - batch reports, generic creatives, and reactive decision-making - now leads to wasted budgets and missed targets. Today, it's all about speed, precision, and knowing exactly where your next best op
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Nipun Taneja Reveals the Top Marketing Jobs AI Will Takeover in the Next 5
Updated : 8 months ago IST
New Delhi [India], July 17: The world of marketing is undergoing a seismic shift, and it's powered by artificial intelligence. As AI-enabled marketing tools become more intelligent and widely adopted, the very structure of marketing teams is beginning to change. Routine tasks that once requi
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Elevating has a new meaning: Adsparkx celebrates its 10th Annual Day
Updated : 1 year, 5 months ago IST
New Delhi [India], September 18: Adsparkx, a leading disruptor in the MarTech industry, recently celebrated its 10th Founders' Day on the 22nd of June at the grand venue of Aurum Conventions in Gurugram. The event featured a Gatsby theme, reflecting the magnitude of Adsparkx's achievements i
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Adsparkx's Visionary Leadership & Employee-Centric Culture Lead to Gre
Updated : 1 year, 10 months ago IST
New Delhi [India], May 4: Adsparkx, a prominent player in the performance marketing industry, has achieved a significant milestone by obtaining certification as a Great Place To Work in 2024. Founded by Vipul and Nipun Taneja in 2014, the company has evolved from a two-person startup operati
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