Search For "consumer behavior"
The Real Secret for Brand Growth Ft. Jateen Kore & Ravikant Banka on Brand
Updated : 1 week, 1 day ago IST
New Delhi [India], March 5: In a world where brands are always looking for more attention, the true differentiator is not longer about visibility, but about understanding and conveying one's true identity. Today, markets are more connected than ever, and people are more informed and aware
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Seven Malls and High Streets Illustrating India's Shift Toward Experience-
Updated : 2 weeks, 2 days ago IST
Delhi NCR [India], February 25: India's malls are evolving beyond traditional shopping centres into destinations where people spend time dining, socialising and seeking entertainment. Developers are allocating larger portions of space to restaurants, cafes and leisure zones as consumer behav
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Vaaree Releases the Home Index 2025, Tracking How Indian Homes Are Being S
Updated : 3 weeks, 4 days ago IST
Bengaluru (Karnataka) [India], February 16: Vaaree today announced the launch of the Vaaree Home Index 2025, a first-of-its-kind annual report offering a data-led view of how Indian homes are evolving through everyday styling, comfort, and space optimisation choices.
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FMCG companies see demand recovery; GST cuts, price reductions boost sales
Updated : 2 months, 4 weeks ago IST
Fast-moving consumer goods (FMCG) companies in India are witnessing signs of demand recovery, supported by recent GST-linked price cuts and higher promotional activity, according to a report by ICICI Bank.
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Infobip Reports Record Black Friday Interactions as Retailers Accelerate S
Updated : 3 months ago IST
Vodnjan [Croatia], December 10: Infobip, the leading global cloud communications platform for customer engagement, identified a remarkable upswing in its Black Friday messaging traffic, with use of Rich Communication Services (RCS) surging 277% on Black Friday 2025 compared to the previous y
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Consumers flock to value deals as quick-service restaurant chains log mute
Updated : 3 months, 2 weeks ago IST
India's quick-service restaurant (QSR) chains witnessed another subdued quarter in Q2FY26 as value-seeking behaviour among consumers intensified, prompting companies to double down on promotions and low-priced offerings, according to a sector review by Nuvama Institutional Equities.
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Fashion industry braces for "challenging" 2026 as global pressures intensi
Updated : 3 months, 3 weeks ago IST
The global fashion industry is set to face a "challenging" year in 2026, as most executives brace for worsening conditions amid economic uncertainty, shifting trade dynamics, and unpredictable consumer behaviour, according to the BoF-McKinsey State of Fashion 2026 report.
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Indian parents now validating their buying decisions based on what their G
Updated : 3 months, 3 weeks ago IST
Parents across India are increasingly validating their everyday decisions based on what their Gen Z teens recommend, as the younger generation rapidly becomes the gateway to household adoption of new-age brands, according to a recent study report by venture capital firm Fireside Ventures.
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Online Grocery market in India sees strong growth, but fresh produce purch
Updated : 4 months ago IST
The online grocery market in India is witnessing significant growth driven by quick delivery services, wide product variety, and convenient digital experiences, according to a report by PwC.
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33% of Indians already using agentic AI, another 44% plan to adopt soon: R
Updated : 4 months, 1 week ago IST
Agentic AI systems capable of interpreting human intent, making decisions, and acting autonomously are rapidly gaining traction in India, with one in three consumers (33 per cent) already using such tools and another 44 per cent planning to adopt them within the next year, according to a new
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Brixline Redefines India's Homeownership Landscape Crosses $50 Million in
Updated : 4 months, 1 week ago IST
Bangaluru (Karnataka) [India], November 4: India's housing market is undergoing a structural transformation, driven by technology, financial inclusion, and new-age consumer behavior. At the forefront of this change stands Brixline, a next-generation homeownership platform that has already cr
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High-Value Festive Spends Take the Spotlight; 42% Spent over Rs. 50,000 on
Updated : 4 months, 2 weeks ago IST
Gurgaon (Haryana) [India], October 30: A survey by Paisabazaar, India's leading marketplace for consumer credit and other financial products, revealed that over 42% of credit card users spent more than Rs. 50,000 on festive shopping this year, underscoring a growing appetite for high-value p
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