New York [US], June 28 (ANI/PRNewswire): Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced the launch of its Quality Sync Pre-bid Segment. Currently accessible in Xandr's Invest DSP globally and other DSPs soon, the solution allows advertisers to se
New Delhi [India], June 9 (ANI/PNN): The pandemic forced people to work from home and created a work-life culture that is now considered a norm. Additionally, people began consuming more video content through the pandemic. In 2020, it was estimated that 9 out of 10 viewers wanted to view mor
New Delhi [India], April 8 (ANI/TPT): In the wake of the COVID-19 outbreak, people's attitudes about digital media changed. Mobile penetration became an all-time high, and businesses have had to go online to stay afloat. The total ad spend in India is estimated to cross the Rs 1 lakh Crore m
Mumbai (Maharashtra) [India], March 22 (ANI/NewsVoir): Mobavenue Media Private Limited, a 360 - degree growth platform driving programmatic acquisitions, retargeting and growth management for leading brands India, Myntra, Kreditbee, ICICI Bank, Unacademy, Zivame, Winzo, Shopee, Chingari and
Mumbai (Maharashtra) [India], February 28 (ANI/NewsVoir): In a clear demonstration of her immense popularity with advertisers and audiences, the young and talented actor Mithila Palkar has signed two strong endorsement deals in a span of just one month with pizza brand, EatFit and cosmetics
New Delhi [India]/Dubai [UAE], February 8 (ANI/PR Newswire): This data has been sourced from PiWheel's eCommerce tools and is meant to enlighten the marketing efforts of brands and advertisers.
Washington [US], January 25 (ANI): Sponsors and advertisers of Beijing Winter Olympics 2022 are keeping a low profile over human rights abuses in Xinjiang as firms face risks of missing global marketing opportunities in China, according to a media report.
Lahore [Pakistan], November 7 (ANI): Criticising the appearance of women in advertisements in Pakistan, Special Representative of the Prime Minister on Religious Harmony Maulana Tahir Ashrafi said that "despite having so many good looking men in the country, advertisers still hire women t
Mumbai (Maharashtra) [India], August 26 (ANI/NewsVoir): Tring recently launched India's first fully automated celebrity booking tool that gives clients and advertisers across the country access to a roster of celebrities for their respective brands and businesses.
Mumbai (Maharashtra) [India], July 9 (ANI/Mediawire): Offering brands innovative content solutions to engage with its large and diverse audiences, MX Player is producing MX Specials that not only appeal to viewers but also meet the business needs of advertisers.
Bengaluru (Karnataka) [India], June 28 (ANI/NewsVoir): Aroscop, a leading advertising platform backed by data science technology, organized an online event in partnership with Ad:Tech to address the key concerns of today's advertisers regarding usage of third-party data and cookies.
Mumbai (Maharashtra) [India], February 10 (ANI/PRNewswire): KPMG in India and Infomo today announced its alliance to develop digital advertising solutions for enterprises and large publishers utilising the InfomoR3- a sell-side ad tech platform.