Kajol's petition comes at a time when the Delhi High Court is expanding jurisprudence around personality rights, particularly in relation to digital misuse.
The plea alleges that unidentified persons and entities have been circulating AI-generated deepfake videos, doctored images, impersonating social media profiles, and fabricated endorsements to commercially exploit his identity and mislead the public.
The Delhi High Court has granted interim protection to actor and businessman Vivek Anand Oberoi in a commercial suit alleging widespread misuse of his personality and publicity rights through fake social media accounts, unauthorised merchandise, and AI-generated content.
The Delhi High Court on Thursday said it would pass orders in a civil suit filed by actor and businessman Vivek Oberoi seeking protection of his personality and publicity rights, amid allegations of widespread misuse of his identity across digital and commercial platforms.
According to the petition, Oberoi has asserted that his name, image, voice, likeness and other distinctive attributes exclusively associated with him are being unlawfully exploited for commercial and other gains without his consent or authorisation.
The Delhi High Court on Tuesday granted protection to the name, image, likeness, and identity of senior criminal lawyer Vikas Pahwa, restraining unidentified individuals and social media platforms from unauthorisedly using his photographs or persona for fraudulent purposes.
The order was passed by District Judge (Commercial) Harish Kumar while deciding an interim application filed in a commercial suit against YouTube LLC and other intermediaries, along with unidentified "John Doe" defendants.
The matter is being heard by Justice Manmeet Pritam Singh Arora, who reviewed a detailed chart of URLs that, according to the plaintiff, continue to host infringing material despite earlier directions.
The matter was heard by Justice Manmeet Pritam Arora, who directed the takedown of obscene material involving the actor and ordered restraint against defendants selling unauthorised merchandise exploiting his personality rights.
Delhi High Court on Friday directed major social media intermediaries to act on a complaint filed by Andhra Pradesh Deputy Chief Minister and actor Pawan Kalyan regarding alleged violations of his personality rights.