The government today notified the first set of guidelines under its newly conceived export promotion mission, with an initial focus on market access initiatives, a senior government official from the ministry of commerce said, outlining a wide-ranging framework aimed at easing trade finance
The Global Trade Research Initiative (GTRI) has said that while the Union Cabinet's approval of the Rs25,060-crore Export Promotion Mission (EPM) is a step forward, the initiative still faces significant implementation hurdles and funding constraints.
The two-day event, held on February 20-21, 2025, is being supported by the Government of India under the Market Access Initiative (MAI) Scheme and aims to bolster India's position as a key player in the global leather and footwear industry.