New Delhi [India], February 27: Powerade, The Coca-Cola Company's iconic sports hydration brand, made its debut in India at one of the world's most significant sporting events, the ICC Men's T20 World Cup. Powerade's presence as the official sports drink of the tournament aims to reinforce C
New Delhi [India], February 20: India rediscovers its love for local flavours, Coca-Cola is bringing back its cult classic Rimzim Jeera with a comeback that's anything but quiet. Led by the thought "Jeere mein heera, Rimzim Jeera," the new campaign marks Rimzim's bold return--not just as a n
Mumbai (Maharashtra) [India], February 16: Some days call for taking it up a notch, other days demand total thunder. When it's an India vs Pakistan cricket match, there's only one way to show up and that is Toofani. Living its anthem philosophy of Aaj Kuch Toofani Karte Hain, Thums Up, India
New Delhi [India], February 6: Building on its successful participation at Maha Kumbh 2025, Coca-Cola India is strengthening its presence at Magh Mela 2026, supporting one of India's largest cultural gatherings through scaled hydration access, local employment generation, and consumer-centri
Mumbai (Maharashtra) [India], February 5: India's iconic billion-dollar brand Thums Up by Coca-Cola India just dropped a high-octane 'Taste the Thunder' anthem with Hanumankind and Vishal Dadlani. Capturing the brand's signature toofani spirit, the line "Aaj Kuch Toofani Kartein Hain" for
New Delhi [India], January 29: As communities and visitors come together for Medaram Jatara 2026 - Asia's largest tribal congregation, Coca-Cola India, along with its bottling partner - Hindustan Coca-Cola Beverages Pvt. Ltd., is strengthening its commitment to local ecosystems through large
New Delhi [India], January 15: Thums Up, India's homegrown cola giant, by Coca-Cola India, is bringing the prestigious ICC T20 Men's World Cup Trophy closer to fans through a high-impact ICC Trophy Viewing Experience in partnership with Delhi Airport and Adani Airports across three of the co
New Delhi [India], November 7: India's kirana stores have long been central to everyday commerce and consumer access. For these store owners, every minute matters -- from stocking shelves to managing inventory and serving consumers in a fast-evolving retail landscape. To support them, Coca-C
New Delhi [India], October 15: Coca-Cola India, the official refreshment and hydration partner of the International Cricket Council (ICC), celebrates 8 years of partnership as India hosts the ICC Women's World Cup 2025 across Navi Mumbai, Guwahati, Indore, and Vizag. Coca-Cola India, through
New Delhi [India], September 26: Kirana stores are the backbone of India's consumer ecosystem. Recognizing their integral role, Coca-Cola India, along with its bottling partners - Moon Beverages Ltd. and Kandhari Global Beverages Private Ltd., is strengthening Delhi NCR's retail network with
New Delhi [India], September 2: The first to open, the last to close, and always at the center of community life. For decades, India's local retailers have stood at the helm of everyday life, knowing their customers by name, keeping festivals supplied, and turning shops into spaces of conver
New Delhi [India], July 31: The months of Shravan (July-August) are celebrated in the regions of Uttar Pradesh, Uttarakhand, Bihar and Jharkhand, and are considered a time of cultural vibrancy and social harmony. All through Shravan, Coca-Cola India supported several commuters and travelers