New Delhi [India], February 27: Powerade, The Coca-Cola Company's iconic sports hydration brand, made its debut in India at one of the world's most significant sporting events, the ICC Men's T20 World Cup. Powerade's presence as the official sports drink of the tournament aims to reinforce C
New Delhi [India], February 20: India rediscovers its love for local flavours, Coca-Cola is bringing back its cult classic Rimzim Jeera with a comeback that's anything but quiet. Led by the thought "Jeere mein heera, Rimzim Jeera," the new campaign marks Rimzim's bold return--not just as a n
Mumbai (Maharashtra) [India], February 16: Some days call for taking it up a notch, other days demand total thunder. When it's an India vs Pakistan cricket match, there's only one way to show up and that is Toofani. Living its anthem philosophy of Aaj Kuch Toofani Karte Hain, Thums Up, India
New Delhi [India], February 6: Building on its successful participation at Maha Kumbh 2025, Coca-Cola India is strengthening its presence at Magh Mela 2026, supporting one of India's largest cultural gatherings through scaled hydration access, local employment generation, and consumer-centri
Mumbai (Maharashtra) [India], February 5: India's iconic billion-dollar brand Thums Up by Coca-Cola India just dropped a high-octane 'Taste the Thunder' anthem with Hanumankind and Vishal Dadlani. Capturing the brand's signature toofani spirit, the line "Aaj Kuch Toofani Kartein Hain" for
New Delhi [India], January 29: As communities and visitors come together for Medaram Jatara 2026 - Asia's largest tribal congregation, Coca-Cola India, along with its bottling partner - Hindustan Coca-Cola Beverages Pvt. Ltd., is strengthening its commitment to local ecosystems through large
In a push to cement Karnataka's position as a global manufacturing powerhouse, M.B. Patil, Karnataka's Minister for Commerce & Industries and Infrastructure, has initiated a series of strategic engagements at the World Economic Forum (WEF) 2026.
Ahead of the World Economic Summit, Karnataka Minister MB Patil said he looks forward to advancing the state's global industry and attracting further investment, aligning with the development agenda.
Guwahati (Assam) / New Delhi [India], January 15: Coca-Cola marked a landmark moment in India's cultural journey with the launch of the first-ever Coke Studio Bharat LIVE, taking its celebrated music platform from screen to stage for the very first time. Designed as a large-scale live extens
New Delhi [India], January 15: Thums Up, India's homegrown cola giant, by Coca-Cola India, is bringing the prestigious ICC T20 Men's World Cup Trophy closer to fans through a high-impact ICC Trophy Viewing Experience in partnership with Delhi Airport and Adani Airports across three of the co
New Delhi [India], January 12: The original FIFA World Cup™ Trophy has arrived in India as part of the FIFA World Cup™ Trophy Tour by Coca-Cola. This marks its return to India after twelve years, ahead of the FIFA World Cup 2026™. As the exclusive partner of the Trophy Tour, Coca-Cola contin
New Delhi [India], December 1: Sprite, India's leading lemon-lime sparkling beverage from The Coca-Cola Company, has announced a partnership with Lucknow Super Giants as the team's Official Beverage Partner for the next three years. The association represents a key milestone for the brand in