Customers got early access to the sale starting from December 4. In the biggest-ever edition of the Big Bold Sale (BBS), customers can shop across 5500+ brands offering over 1.6 million curated fashion styles.
AJIO on Monday informed its flagship sale event 'Big Bold Sale' (BBS) 2023 was its biggest-ever edition so far. An integral part of Reliance Retail, AJIO is an online fashion retailer.