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"Don't Just Optimise for Clicks. Optimise for Feeling." - Nipun Taneja on
Updated : 7 months, 1 week ago IST
New Delhi [India], July 24: In a world dominated by dashboards and reports, the biggest marketing wins are often invisible - the pause before a skip, the half-second linger, the unspoken emotional cue that turns a swipe into a sale. While traditional ad tech chases conversions, Nipun Taneja
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