New Delhi [India], September 2: When Cristiano Ronaldo appears in a campaign, people look. That simple fact is the fulcrum of Saudi Tourism's latest push: a filmic, high-octane campaign titled "I Came for Football, I Stayed for More" that positions Ronaldo not just as a sporting icon but as
Saudi Arabia launches 'TOURISE' on Friday a global platform designed to shape a new horizon and plot a shared roadmap for the next 50 years of tourism.